What you'll be doing:
- Collaborate with the Buying Team for influencer nomination.
- Collaboration with the internal Studio Team to ensure archetypes match model archetypes.
- Manage and plan the timing of all product-based activations.
- Ensure products are received (i.e. shipping and tracking).
- Ensure influencers are clear on when/how to wear and capture assets (asset capture guidelines).
- Collaborate with the Creative/Brand/Trading team to ensure proper syndication of assets (where permission has been agreed).
- Support the team with all tasks across all activity, including everything from identifying opportunities, creating campaign documents, to organising travel and accommodation.
- Ensure the database is kept up-to-date and includes all relevant information.
- Proactively identify influencers the brand should collaborate with.
- Assist creating campaign reports detailing the success of activity.
- Assist with the maintenance and development of key documents i.e. briefing documents, engagement material, etc.
- Assist with the organisation of regular events.
- Administrative support for the team i.e. expenses, booking travel, accommodation, etc.
- Research on industry, technology, social and fashion trends.
- Creating presentations, meeting recaps, status reports and user guides.
- Updating CRM and data repositories.
- Collaboration with the Legal Team for redlining and revisions to contracts
- Signing contracts on behalf of the company with influencers
- Analyzing and measuring post-campaign launch analytics such as total views, feedback and video engagement
- Identify influencer/creator partners based on engagement/campaign goals
- Execute influencer onboarding including facilitation of influencer agreements
- Work with Influencer Marketing Manager to ideate and provide concepts
- Draft creative briefs for influencer activation
- Draft influencer litmus tests based on engagement/campaign goals
- Provide performance estimates for engagement/campaign
- Draft slides (or other communication) that clearly outline campaign concepts and estimates
- Manage influencer timelines
- Verify FTC compliance
- Prepare drafts of full current and post-campaign report
- Analyze performance metrics for opportunities for growth
- Create communication relevant to successful execution of campaigns
- Own client communication and questions regarding Influencer ID and reporting
- Prepare paid social content
- Verify all influencer contracts
- Create competitive analysis within influencer marketing for clients
- Articulate how work aligns to client business and marketing goals
- Stay up to date with influencer marketing trends and campaigns outside of Partyhat
- Live into the values of Partyhat
What you should have:
- 3+ years of experience in influencer marketing
- Excellent understanding of marketing, bloggers, and social media.
- Innate understanding of project and task management and how to “own” every assignment given.
- Self-starter who is eager to learn, committed to proposing solutions at every turn, and to get the job done.
- Strong customer service focus with an awareness of your impact on the experience.
- Strong communication skills in person, in writing, and on the telephone.
- Ability to stay calm and friendly under pressure in a busy environment.
- Confident in data management with the highest attention to detail, measuring value metrics such as CPM & CPV
- Bachelor's (Required)
What else we'd love:
- Creativity
- Curiosity
- Adaptability
- Collaborative
- Initiative
- Business Acumen
- Integrity
- Empathy
- Leadership
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